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Author Berger, Arthur Asa, 1933-
Title Media and communication research methods : an introduction to qualitative and quantitative approaches / Arthur Asa Berger, San Francisco State University .
Published Los Angeles : SAGE, [2014]
Book Cover
LOCATION CALL # STATUS
 Floor4  P91.3 .B385 2014    DUE 09-08-14
2 holds on first copy returned of 1 copy
  
Edition Third edition.
Description xvii, 365 pages : illustrations ; 23 cm
Content Type text
Format volume
Bibliography Includes bibliographical references and index.
Subject Mass media -- Research -- Methodology.
Communication -- Research -- Methodology.
ISBN 1452256578 (paperback : acid-free paper)
9781452256573 (paperback : acid-free paper)
Standard # 40022472742
OCLC number 828143265