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Author Dormehl, Luke.
Title The Apple revolution : Steve Jobs, the counter culture and how the crazy ones took over the world / Luke Dormehl.
Published United Kingdom : Virgin Books, 2012.
Book Cover
LOCATION CALL # STATUS
 Floor3  HD9696.2.U62 D67 2012    IN LIBRARY
  
Description xi, 532 p. ; 22 cm.
Bibliography Includes bibliographical references (p. 507-515) and index.
Contents The two Steves -- Talking about iGeneration -- The secret history of computers -- Angel-headed hipster hackers -- The big gay electric Kool-Aid acid Apple -- A tale of two word processors -- A superior operating system -- Great artists steal -- Young maniacs -- The Volksmacintosh -- The next best thing -- This ain't the summer of love -- Sex, drugs, and Pixar Animation -- Another brick in the wall -- Fear and self-loathing on Infinite Loop -- How Steve Jobs reinvented the computer, the corporation & global capitalism -- Different thinking -- The Cupertino ideology -- Appletopia -- ¡Viva la revolución!
Summary This title presents the true story behind the rise of the world's largest technology company: Apple. The author shares the inside story of how Apple came to be, from the formation of the company's philosophies and user-friendly ethos, to the iPod moment and global domination.
Subject Jobs, Steve, 1955-2011.
Apple Computer, Inc. -- History.
Technology -- Social aspects.
Computer industry -- United States -- History.
Alternate Title Steve Jobs, the counter culture and how the crazy ones took over the world
ISBN 9780753540626 : 34.95 (pbk.)
0753540622 : 34.95 (pbk.)
OCLC number 808166069