California State University, Northridge WordmarkOviatt Library WordmarkOviatt Library Catalog Wordmark
Title Encyclopedia of new venture management [electronic resource] / edited by Matthew R. Marvel.
Published Thousand Oaks, Calif. ; London : SAGE, 2012.
Book Cover

 Electronic Reference  HD62.5 .E62 2012eb    ONLINE
Description 1 online resource (520 p.)
Bibliography Includes bibliographical references and index.
Summary While new ventures offer those who initiate them a high degree of independence, excitement, and potential for great reward, they also bring high risk, stress and greater potential for failure. Thus, it takes a special set of skills, techniques, and temperament to succeed. These skills, along with the potential risks and rewards and environmental settings and characteristics, are explored here.
Note Description based on print version details on publisher's website; title from home page (viewed on Dec. 6, 2011).
Subject New business enterprises -- Management -- Encyclopedias.
Related Names Marvel, Matthew R.
Collection Title SAGE knowledge.
Related To Print version 9781412990813
ISBN 9781452218571 (ebook) : No price