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Title The management and leadership of educational marketing [electronic resource] : research, practice and applications / edited by Izhar Oplatka, Jane Hemsley-Brown.
Published Bingley : Emerald, 2012.
Book Cover
 Electronic Book  LB2805 .A434 2012eb    ONLINE
Edition 1st ed.
Description 1 online resource (x, 286 p.)
Series Advances in educational administration ; v. 15.
Bibliography Includes bibliographical references and index.
Note Description based on print version record.
Subject Education -- Marketing.
Schools -- Marketing.
School management and organization.
Related Names Oplatka, Izhar.
Hemsley-Brown, Jane, 1950-
Related To Print version: The management and leadership of educational marketing. Bingley : Emerald, 2012. 9781781902424 1781902429 1781902437
ISBN 1781902437 (electronic bk.)
9781781902431 (electronic bk.)
9781781902424 (hbk.)
1781902429 (hbk.)