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Ideologies of consumption and the business of shopping malls -- Authenticity and space in Puerto Rico's culture-based informal economy -- The battle for cultural equity in the global arts capital of the world -- The trials of building a national museum of the American Latino -- Through commerce, for community: Miguel Luciano's nuyorican interventions -- Tango tourism and the political economy of space -- Urban/creative expats: outsourcing lives in Buenos Aires -- Conclusion: the cultural politics of neoliberalism.