California State University, Northridge WordmarkOviatt Library WordmarkOviatt Library Catalog Wordmark
Author Levinson, Jay Conrad.
Title Guerrilla marketing for job hunters 3.0 [electronic resource] : how to stand out from the crowd and tap into the hidden job market using social media and 999 other tactics today / Jay Conrad Levinson, David Perry.
Published Hoboken, N.J. : Wiley, c2011.
Book Cover

 Electronic Book  HF5382.7 .L4654 2011eb    ONLINE
Description 1 online resource (xli, 317 p.) : ill.
Note Includes index.
Contents The winner's edge: why the job markets ahs drastically changed -- Why you need to become a guerrilla job-hunter: the new global America -- Your Guerrilla Mind-Set. -- Personal branding guerrilla style: shape up your brand with attitude -- Attitude Check: upfront and personal -- Your guerrilla strategy: think like a general, execute like a sergeant -- Weapons That Make you a Guerrilla. -- Your research plan: research, the guerrilla's competitive edge -- Resume writing and cover letter boot camp: overhaul your personal marketing materials -- Guerilla networking: a radical approach -- Tactics That Make you a Guerrilla. -- LinkedIn, the 800 pound gorilla: your "be found" epicenter -- Digital breadcrumbs: plugged in, turned on, tuned in -- Commando Tactics: 15 breakthrough strategies that work -- Your Guerrilla Job-Hunting Campaign. -- The force multiplier effect in action: 12 sample campaigns -- Hand-to-hand combat: winning the face-to-face interview -- Negotiating the deal: how to bargain with confidence -- Career lancing: all, ways, ready -- Free job search resources.
Subject Job hunting.
Social media.
Career development.
Vocational guidance.
Related Names Perry, David, 1960 January 12-
Related To Print version: Levinson, Jay Conrad. Guerrilla marketing for job hunters 3.0. Hoboken, N.J. : Wiley, c2011. 9781118019092 1118019091 (DLC) 2010051280
ISBN 1118061276 (electronic bk.)
9781118061275 (electronic bk.)
9781118019092 (pbk.)
1118019091 (pbk.)